To give primacy to the human and spritual rather than to the material values of life
To encourage the daily living of the Golden rule in all human relationships
To promote the adoption and the application of higher social, business, and professional standards
To develop, by precept and example, a more intelligent, aggressive, and serviceable citizienship
To provide a practical means to form enduring relationships, to render altruistic service, and to build a better community
To cooperate in creating and maintaining that sound public opinion and high idealism which makes possible the increase of righteousness, justice, patriotism, and good will